The Power of Partisanship

Today's broadcast comes from Evan Heit and Stephen Nicholson. They asked grouping to evaluate semipolitical figures in terms of typicality. For example, Barack Obama: how exemplary a Democrat is he? How exemplary a Republican? What about John McCain? Etc.

And then they compared these typicality assessments to three another species of assessments: whether destined semipolitical figures were exemplary liberals and exemplary conservatives; whether destined foods were exemplary of fling matter and of flourishing food, and whether destined jobs were exemplary of men and women. Their findings:

Two experiments demonstrated that grouping analyse semipolitical band categories in the United States as opposites. The oppositeness of politico is Democrat. In Experiment 1, the correlation, r, between the ratings for Democrat and politico was .9957, a nearly perfect perverse relation between categories. In Experiment 2, we replicated this termination and long it by hunting at semipolitical orientation and digit another domains, jobs and foods. The results for semipolitical orientation study the aforementioned pattern we institute for band categories: Liberal is the oppositeness of conservative. In contrast to band and philosophic categories, we also institute that types of jobs and foods allow for collection members to be either more exemplary of both categories (male and female jobs) or less exemplary of both categories (healthy or fling foods).

Taken together, these findings declare that the U.S. semipolitical grouping is highly logical and organized. Far from Tweedledee and Tweedledum, public figures in the United States--as members of semipolitical parties or philosophic backgrounds--offer a distinct pick since a politician streaming for duty is not exemplary of both.

Here is a write-up at Psychology Today. And here is an ungated copy of the paper (pdf).

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